NEW ORLEANS, LA – December 09, 2025 – PRESSADVANTAGE –
Big Easy SEO incorporated mobile marketing into its digital marketing service operations in early 2025. The service category falls within the company’s internet marketing division.
Mobile marketing operates as a multi-channel internet marketing strategy that utilizes smartphones, tablets, and other mobile devices through websites, email, social media, and applications. The approach functions across geographic locations through mobile devices.
The mobile marketing service category at Big Easy SEO encompasses multiple communication channels and technical components. Mobile site development addresses website functionality on smartphone and tablet screens. SMS marketing delivers direct messages to customer mobile phones containing information about order status, delivery updates, promotions, and product alerts. Additional service components include mobile search campaigns, mobile transactions, 2D barcode and QR code implementation, mobile application development, and mobile marketing campaign management.
Push notifications deliver pop-up messages through apps or websites to communicate information about blog content, promotions, and updates. These notifications reach users even when offline at the moment of sending. Email targeting addresses users who access email through smartphones. According to third-party data cited by Big Easy SEO, 69 percent of mobile users delete emails that are not optimized for mobile viewing. Responsive design implementation automatically formats content for viewing across different devices, addressing this compatibility consideration.
Website optimization for mobile devices involves creating content that fits mobile screens without requiring horizontal scrolling or zooming. Mobile-optimized websites load with reduced delays and operate without mobile-specific errors. Landing page optimization involves formatting pages for mobile device viewing. The optimization process addresses screen size variations across different smartphone and tablet models.
Mobile application development constitutes a service component within the Big Easy SEO mobile marketing category. The company develops applications across multiple functional types. Productivity applications address task management and workflow functions. Commerce applications handle purchasing and transaction processes. Retained engagement applications address continued application usage. Acquisition applications focus on new user generation. Conversion applications address user action completion. Mixed-use applications combine multiple functional categories within a single platform.
The mobile marketing strategy implementation process at Big Easy SEO involves multiple phases. The initial phase includes the creation of mobile buyer personas and understanding of target audiences. Goal determination and planning establish campaign direction and objectives. Establishment of key performance indicators creates benchmarks for testing and optimization. Monitoring mobile metrics tracks campaign performance over time. The company maps mobile marketing strategies, evaluates current performance levels, and identifies areas for modification based on collected data.
Industry statistics provide context for the mobile marketing category. According to Adweek, 79 percent of smartphone users have their phones on or near them for all but two hours daily. U.N. data analysts found that 71.5 percent of United States citizens over age 13 have smartphones. Global figures from industry sources indicate 91 percent of internet users worldwide access the internet through mobile devices, with 3.5 billion smartphone users globally. Industry projections estimate that 65 percent of total advertising spending will come from mobile channels in 2025, while 67 percent of shoppers indicate a higher likelihood of purchasing from mobile-compatible websites.
Big Easy SEO operates as a digital marketing agency with service areas spanning multiple states. The company maintains coverage in Texas, Louisiana, California, Colorado, Mississippi, and Washington. Louisiana service areas include New Orleans, Baton Rouge, Covington, Hammond, Kenner, Lafayette, Mandeville, Metairie, Shreveport, and Slidell. The company headquarters is in New Orleans. Operating hours run Monday through Saturday from 10:00 AM to 12:00 AM.
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For more information about Big Easy SEO, contact the company here:
Big Easy SEO
Teresa Horton
504-475-2049
info@bigeasyseo.com
517 Soraparu St #103, New Orleans, LA 70130, United States
